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AW177 x outsmART originals: “Year of the Snake” T-Shirt

On 23, Jan 2013 | No Comments | In Artwork, Client, Design, Other, Print, Products | By aw177

I was fortunate enough to have talked to and met Kevin Winnick, who was the CEO of Toy2R USA and now, of outsmART originals.  I am very happy to have my first t-shirt created by this great new company, and wanted my first design to be one that celebrates the upcoming Chinese New Year, the year of the snake.

I actually spoke to Kevin way back in October of 2012 about this idea and on and off I worked on this design – it took me a while to create since it was so close to all the holidays (Thanksgiving, Christmas) and not to mention my daughter’s 2nd birthday.  Also I am not as proficient in Illustrator as I am in Flash, so I am proud to say this entire design was create in Illustrator.  I was thinking of doing the usual Chinese New Year snakes, cute and friendly, red and gold, to usher in good luck and fortune.  However, as I was starting it, I wanted to try adding in sharp teeth, fierce eye, scales, details, etc. to make it look more bad ass – why not go into the new year in attack mode? I felt this design should not say “let’s hope the new year brings us good luck and fortune” but more like “let’s go into the new year and work hard, don’t give up, be strong and conquer all”!

So by the end of it, it came out like this – which I am very happy of. You can’t see some of the details, but if you were to zoom in, you would notice details up to the very last scale.

AW177 Year of the Snake Blog Post FI

I hope folks can appreciate this design and the hours of work I put into it – this was not a first revision, there were many many revisions along the way! I’ve attached a pic of how the design looks like in larger form:

AW177 Year of the Snake RGB Giclee Print

So please, support an artist, go grab a shirt from and enter for a chance to win a 1/1 12” x 16” signed giclee print (looks like the image on top) on Moab Entrada Rag Natural 290 gsm, 21.5 mil, 100% cotton archival paper!

The official statement of the shirt from outsmART originals:

“Chinese New Year begins February 10th and 2013 is the year of the Snake! Allen Wen has created an incredibly detailed design to commemorate the Black Snake and outsmART originals is proud to release this limited edition t-shirt to celebrate the holiday…

Based on the Chinese horoscope, the Snake is intuitive, introspective, refined and the most collected of the animal signs. People born in the year of the Snake are attractive people who take cries with ease and do not become flustered easily while being graceful people, exciting and dark at the same time.

outsmART originals proudly offers our next release in the artist t-shirt series for 2013, Allen Wen’s Year of the Snake! The Snake will be screen printed on a black Ultra Cotton tee for both men and women. These dramatic looking tees retail for $20 and are guaranteed to ship in mid February in order to celebrate the New Year in style.

Following tradition, outsmART originals is also pleased to announce there will also be extra incentive to pre-order one of these beautiful shirts. The artist is graciously making an original 12” x 16” signed 1/1 giclee print on Moab Entrada Rag Natural 290 gsm, 21.5 mil, 100% cotton archival paper available as our giveaway to one lucky customer. With every purchase of The Year of the Snake t-shirt, customers will automatically be entered for a chance to win this original artwork!

Reserve yours today at and surround yourself with good luck and fortune in The Year of the Snake.”

*UPDATE* here is a pic of the ACTUAL giclee print 1 lucky winner will get!

AW177 Year of the Snake Outsmart Originals 1

AW177 Year of the Snake Outsmart Originals 2


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